PUT YOUR SMELL TO THE TEST: Test for Perfume Enthusiasts Helps Identify Olfactory Blind Spots

Posted on March 09, 2017 by Matriarch Blog

More than 30% of women and nearly 40% of men have SPECIFIC ANOSMIA - olfactory blind spots which impact their evaluation of fragrances.  

Now you can put your olfactory sense to the test to discover what you may be missing with the first of it's kind PERFUME SPECIFIC ANOSMIA TEST PANEL compiled by our Perfumer Christi Meshell.  The panel tests your detection of eight common anosmic materials commonly found in fine fragrances that could be affecting your perfume evaluations and creations. Most are base notes, all are cruelty free and the kit employs both natural and synthetic materials.

Perfume Specific Anosmia Panel by House of Matriarch

Once you learn your results, the remainder of your sample can be used to train your nose to more effectively detect the odors you had difficulty smelling - or perhaps couldn't smell at all.  There have been amazing clinical successes in decreasing 'thresholds of detection' in both men and women who have used this method to increase their sensitivity to aromas that were previously a challenge to detect. 

For those who take smelling seriously, this panel is a must!  Brand owners, creative directors and fragrance critics can now be sure they are among the 60% who can "smell it all" before they begin impressing their ideas and creations onto the rest of the smelling world!

Perfumer Christi Meshell

The economically priced kit includes an email consultation with Christi regarding your results after your test is complete.  Score perfect results and you will receive a "Perfect Nose" certificate which you can proudly share on your website or blog. 

*DISCLAIMER: This panel is for fun, education and self discovery - results do not constitute a medical diagnosis, nor is there a guarantee that improvement in olfaction will result from studying with this kit. All results are being kept confidential.

ORDER HERE

Posted in 100% natural, 2017, anosmia, aroma, aromatherapy, arrtisan, art, Art and Perfume, artist, base notes, beauty, Best Fragrances of 2017, Blog, fragrance, kit, marketing, olfaction, olfactory, panel, perfume, smell test, Social Media, test, test kit, Top Men's Perfumes 2017, Top Perfume, Top Perfumes 2017, Top Unisex Perfumes 2017, Top Women's Perfumes 2017

WHAT IS "HIGH PERFUMERY"? HOUSE OF MATRIARCH PERFUMER CHRISTI MESHELL SHARES HER MANIFESTA

Posted on March 04, 2017 by Christi Meshell

High Perfumery is a branch of Epicureanism.  Those familiar with the philosophies of Epicureanism know that the goals are beauty, inspiration and tranquility - the same goals of fine fragrance creation.  Here, I share my Manifesta of High Perfumery - the 8 standards which can elevate a perfume from a mere scent to a work of High Art. 

 

 1.  Contains noble materials – those which cannot be faked or reproduced by man - only by Time and Nature.
    
 2. Possesses a quintessence. The arrangement does not already exist in nature or anywhere else - it’s novel. It forms a new smell where none of the individual essences dominate.
    
 3. Evokes the desire to be savored and enjoyed - it has an air of luxury and rarity. 
     
 4. Improves with time like a fine compounded spirit or fine wine. No denaturant other than the fragrant essences may be used.
   
 5. Crafted and refined by “nose” from the base form of the raw ingredient in batches not larger than an individual perfumer can manage.  Made by hand, not machines.
    
 6. Offers a benefit to psyche and spirit by elevating or elating. 
  
 7. Causes no harmful effects within the body. Experimental and new essences with less than 70 years of safety data cannot be included.
  
8. Is created ethically and sustainably.
  

Epicureanism must be distinguished from hedonism, which always involves a negative aftermath - a price to pay.  If the restraint necessary for the practice of Epicureanism is lost, the pleasure is corrupted into divine discontent and dis-ease ensues.  A perfume can be exceptionally beautiful and alluring, however if it does not meet the standards of Epicureanism, it cannot be considered High Perfumery.

NATURE IS THE ULTIMATE LUXURY

Posted in 100% natural perfume, alchemy, christi meshell, creative, epicurean, essence, fragrance, fragrance house, fragrances, high, house, industry, inspiration, manifesta, noble, olfactory, perfume, perfumer, perfumery, savor, secrets, the best, tranquility

FRAGRANCE HOUSE OR PERFUME BRAND? THE DIFFERENCE AND WHY IT MATTERS

Posted on February 19, 2017 by Matriarch Blog

"House" (aka Creative House) is the industry term for a company that independently designs and produces perfume.  A "Nose" (aka Perfumer) works from a fragrance organ composing fragrances (or flavors) from base materials to create accords that are arranged into the final product.  Like a composer that creates music, the Perfumer knows every note inside and out - they could play "blindfolded" so to speak.  They write their own music, drawing inspiration from a multitude of sources, and can deliver on a brief.  Like musicians, each perfumer has a certain "style" or "sound". 

"Brands" are re-sellers of perfumes they purchase from "houses".  Many people mistakenly refer to "brands" as "houses".  This is inaccurate and also misleading as it implies that the brand is the designer and producer of the perfume rather than a re-seller. Going back to the music reference, brands would be akin to the "record label", not the orchestra.

On the part of the reviewers and fragrance critics, this is just an innocent mistake of the uninformed.  However, when done by the brand itself in a direct attempt to deceive the customer into believing they are the creator of the fragrance, it really stinks because the misinformation (aka "marketing campaign") trickles down to the early adopters and brand evangelists, making them an accessory to the deception.

When a brand owner, aka "Creative Director" brazenly poses as the Perfumer creating the juice, things get even choppier - and this exact indiscretion has burst the bubbles of a few notable brands in recent years.  Milli Vanilli, anyone?

All houses can have "brands" and many houses have several brands in their portfolios, however, 98% of brands are NOT houses and should not be referred to as such.  Consider this important point of distinction: there are hundreds of thousands of brands that sell perfume but only a handful of  "Creative Fragrance Houses" worldwide.  

Do you know which house produces the perfume your wearing (or writing about)? Have you wondered why so many perfumes smell the same?  Hopefully learning the distinction between brands and houses will help you understand the answers to these questions, and invite you to ask new questions.  One thing is for sure, in today's age of transparency, there are fewer and fewer secrets about the mystical world of fragrance. 

Posted in brand, business, christi meshell, creative, fragrance, fragrance house, house, industry, olfactory, perfume, secrets

SCENT O GRAMS: Christi Meshell's Top 12 Unisex Perfumes for Valentine's Day

Posted on January 11, 2017 by Matriarch Blog

Fragrance is love! Imagine receiving a surprise delivery and opening the vintage style mailing tube to find the House of Matriarch perfume you've been longing for!



Choose from 12 our top selling, award winning perfumes in our most popular 1/2 ounce size - all at the sweetest prices of the year.  We can send your "Liquid Valentine" to anywhere we ship - order one for yourself, a friend (don't forget MOM!) or even send one anonymously as the ultimate RAOK or Secret Admirer gift.  

Quantities are limited - order between January 7th and February 7th for perfect-timing delivery.  Leave any special instructions in the comments section of your check-out and please initiate a new order for each delivery address. 

ALBATROSS - BLACK No1 - COCO BLANC - DAFT LOVE
DEVOTION - FORBIDDEN - KAZIMI - THE LONGING
MADRONA - SEX MAGIC -  TRILLIUM
  From $60 
ORDER NOW 

Posted in Fragrance, Gift, Gram, Luxury, Natural, nature is the ultimate luxury, niche fragrance, perfect gift, Perfume, Scent, Scent O Gram, sexiest scent, Special Delivery, top artisan perfumes, Unisex, Valentine, Valentine's

The Proper Keeping of Artisan Perfumes - Cellaring Fragrances

Posted on January 10, 2017 by Matriarch Blog

House of Matriarch perfumes are designed to IMPROVE with time and proper storage, unlike mass produced perfumes which have a two year shelf life.  Here our Perfumer Christi Meshell explains why our perfumes are capable of being cellared (unlike designer perfumes) and offers her tips for optimizing the collectability of fine perfumes.  

  • Treat your perfume like an expensive bottle of fine spirits - not too hot, not too cold. To avoid evaporation of the precious contents, the cap must be tightly closed. Always keep your perfumes upright, this is especially true of roll-ons, as they are by design prone to leakage.
    • Go for steady temperatures, never near a heat register.  Try to create a "wine cellar" like environment. 50-60 degrees is perfect - that's why Seattle is such a great place to produce perfume - it's easy to keep everything the right temperature here. Your vehicle is the very worst place to keep perfume as the temperature extremes are impossible to control.  Keeping your perfumes in a closet or dresser will prolong their life as opposed to the bathroom counter.  That's a no-no if you plan to keep your perfume for more than 6 months.
        • House of Matriarch perfumes are created with ethanol distilled in copper (pictured above) from organic grapes, (halal) not the poisonous industrial-grade grain alcohol found in designer scents.  With proper storage, House of Matriarch perfumes will last indefinitely, improving with time as a fine compounded spirit would - because that is exactly what they are! 

        Posted in advice, artisan, beauty mark, better with time, cellar, cellaring perfumes, collection, compounded, ethanol, fragrance, halal, halal beauty, natural, natural perfumes, oil, perfume, spirits, storage, top artisan perfumes, use and care, vintage

        SEX BOMB: House of Matriarch's Orca perfume earns praise in BASENOTES 'ambergris' expose!

        Posted on November 25, 2016 by Matriarch Blog

        Orca "SEXBOMB" Ambergris Perfume
        House of Matriarch Orca is a beautiful, sexed-up lump of silver driftwood that’s been rubbed all over with honey and left to bake in the sun for ten years on a beach until it develops a patina of salt crystals. The opening is enticingly dry and smoky, with charred woods and a crispy leather facet that reads like crushed seashells or dried seaweed (briefly reminding me of the dark, salty leather in HoM’s wonderful Blackbird, or Black No. 1 as it’s now known).

         

        Choya Loban, a type of Indian frankincense, adds a resiny dryness that works very well with the brief hit of bitter orange to introduce the warm, salty ambergris that dominates the scent. Christi Meshell, the perfumer behind House of Matriarch, is well-known for her deft use of naturals and her witchy-hippy aesthetic, and both these sides are showcased perfectly in Orca.

        The perfume uses a natural tincture of ambergris that Christi herself produced using a large and rare vintage piece of ambergris sourced from New Zealand. The drydown last forever, as befits a high dosage of natural ambergris, a dry veil of sparkling beach resins, salt, and spicy woods that is only very faintly sweet. I can imagine that on the slightly sweaty skin of a beach girl or boy, this stuff would be the sex bomb to end all sex bombs.  Claire Vukecvic, Basenotes See the full article here.

        Posted in alchemy, amber, ambergris, article, basenotes, meaningful luxury, mystic, mystical, natural, natural fragrances, natural perfume, orca, perfect gift, perfume, sexbomb, sexiest scent, top artisan perfumes

        House of Matriarch: Magic and Ritual in Perfumery: Activating the Alchemist Within - INTUITIVE FRAGRANCE DESIGN

        Posted on November 10, 2016 by Matriarch Blog

        House of Matriarch Founder and Perfumer Christi Meshell has been proclaimed as "one of the most gifted Noses in the world".  Jaws drop when it's revealed that this rising star of the luxury fragrance genre has received absolutely zero classical training.
        Christi arrived at her station as one of the preeminent Creative Perfumers in the world by way of magic.
        Christi Meshell - Magical Perfumer for House of Matriarch
        "Scent driven" for her entire life, (20% of the population is) it was not until she reached the juncture in her mystical studies where she worked her way through the natural correspondences of the celestial bodies, signs, musical tones, crystals, the Kabbalah, Chakras and other spiritual systems that she was "activated" as a Perfumer.
        Christi Meshell - Magical Perfumer for House of Matriarch Studies Natural Correspondences to Create Her Perfumes
        Christi had already amassed an enormous collectionn of essential oils which she had been collecting for a lifetime.  Once she began arranging them in ways that had special, even magical meanings the essences and blends activated her further.
        Essence became the Holy Grail of her spiritual studies - it held answers, questions and possibility. It was like some kind of magical healing language she had toned for lifetimes. She dedicated an entire wing of her home to her passion, wrapped up a lucrative 15 year career as a real estate broker on Seattle's upper Eastside and dove straight into creating House of Matriarch.
        Perfumer Christi Meshell used to make custom candles for magic and ritual in her kitchen - the start of her life as a Perfumer.
        Perfumed candles came first: they became very popular and custom orders from "those who knew" were pouring in. Energy Workers, Astrologers, Musicians, even Orisha Priests could feel the magic the candles possessed due to the intentioned arrangement of the notes. One fateful day someone commented on how they would love to own a perfume that smelled like one of her candles. Everything clicked - since that day in 2009 she has dedicated herself to the High Art of Magical Perfume Making.  She has established the House of Matriarch brand to share her message of beauty, magic and healing with the world. 
        Magical Perfumer Christi Meshell
         
        The first perfume, Matriarch was launched on Christi's 36th birthday, in 2009. It was a simple blend of just 36 notes.  Now her creations can consist of 300 or more individual essences and are named among the highest quality perfumes on Earth.
         
        House of Matriarch Original Perfume 2009 Christi Meshell
        We Believe In Magic.

        Posted in alchemy, american made, aromatherapy, artisan, artisan perfume, beauty, christi meshell, correnspondences, crystals, Designer, essential oils, fragrance, healing, house of matriarch, incense, indie brand, intention, Intuitive, Kabbalah, luxury fragrance, luxury perfume, made in USA, magic, magic perfumes, magical tables, Making Perfume, matriarch, mystic, natural, natural fragrances, natural perfume, niche, perfume, perfume house, Perfume Making, Perfumer, ritual, sacred, Seattle, top artisan perfumes, Top Perfumers

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